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Business and Economic Science

Relationship between Innovation and Performance among Palestinians Firms

On ( 5, October 2020) ,  (Nermeen Ahmed Sayyad) published a new study in (Journal of Contemporary Research in Social Sciences) titled ( Relationship between Innovation and Performance among Palestinians Firms). The article aimed to (
 Explore  the relationship between the performance and innovation in Palestinian firms. The main goal was to see the impacts of knowledge creation or investment in shaping innovation at different business components such as product, process, organizational and marketing innovations. This research article used A sample of 110 managers from different Palestinian firms, a self-administered questionnaire was used to get the accurate results. The results showed items in the organizational constructs have positive and strong correlation with each other between r = .463 and r = .654. Organizational constructs also showed positive and strong correlation with marketing construct while weak and negative correlation with product and process construct. However, the findings indicated a stronger correlation existed for manufacturing and services firms between innovation and business performance, the study concluded that both the knowledge creation and investment contribute vitally in shaping the innovation and relationship between innovation and performance of the Palestinian firms.). The results of this study demonstrated that(The significant relationship between the different categories of innovation and performance of the Palestinian firms. It can be deduced from these findings that the companies are responsive towards the organizational and market innovations relatively more than the product and process innovations. The overall process of organizational innovation substantiates the importance given by the Palestinian firms to the knowledge creation through the adoption of innovative designs and business process re-engineering. Palestinian firms are capable of responding the changes necessary for innovating the organizational design in order to stay responsive to the market and product innovation approaches. These findings further confirm the literature and theories related with both the innovation and investment transformation attracting the improved performance of the firms in the market. These findings further open up a platform for further analysis of the market data i.e. profits and returns and stock market performances to view how these innovations are helping the Palestinians firms in attracting high performance above their competitors.).

For more information about the study, please contact the main author at (This email address is being protected from spambots. You need JavaScript enabled to view it.).

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